Para, the digital wallet infrastructure provider, has launched its REST API, a new solution designed to allow fintechs and consumer apps to integrate blockchain wallets without altering their user interface (UI) or exposing users to the complexities of crypto.
The tool enables platforms to automatically provision wallets for every user and execute transactions programmatically. The launch is positioned to accelerate the convergence of traditional finance and the digital asset economy by treating blockchain strictly as “background infrastructure.”
Simplifying the stablecoin surge
With stablecoin transaction volumes reaching into the trillions annually, businesses are increasingly looking to leverage blockchain rails for lower costs and faster settlement. However, the user experience (UX) hurdles associated with crypto—such as managing private keys or navigating complex onboarding—have historically been a barrier for mainstream consumer apps.
Para’s REST API aims to remove these friction points. It allows companies to add stablecoin payments, cross-border rails, and treasury operations to their products using standard HTTP endpoints, tools that traditional fintech developers (using Python, Go, etc.) are already familiar with.
Nitya Subramanian, founder and CEO of Para, explained the company’s thesis that the technology should remain unseen to be effective: “Our thesis is that blockchain rails and wallet infrastructure should exist solely to simplify payments, they do this best when they go unnoticed. When wallets fade into the background, they become a vehicle for platforms to control customer relationships, distribution, and access in a rapidly evolving payments landscape.”
Humanitarian use cases
The technology is already being utilised by Coala Pay, a blockchain-powered platform for humanitarian aid. By leveraging Para’s infrastructure, Coala Pay provisions wallets for charities and donors to streamline cross-border aid distribution.
According to the announcement, this integration helps reduce foreign currency risk and ensures faster, more transparent funding reaches grassroots organisations without requiring them to navigate complex crypto interfaces.
Para, which currently provides infrastructure for over 10 million users and works with major ecosystem players like MetaMask and The Ethereum Foundation , states that the new API ensures non-custodial user control while keeping wallet operations secure within trusted systems.
Developers can integrate the API to execute transactions on behalf of users using their own authentication and policy logic, effectively making the blockchain layer invisible to the end customer.
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