Businesses on Stripe, the payment processing firm, will now be able to extend their coverage to Brazil and offer the instant payment method used by millions of Brazilians, Pix, as Stripe builds on its four-year strong partnership with global payment tech provider EBANX.
Firms using Stripe are now able to process Pix payments from Brazilian customers in Brazilian Reais, with settlements available in the merchantâs domestic currency.
âOur partnership with EBANX is important for increasing Stripe usersâ reach in Brazil, Latin Americaâs largest market. For global commerce today, enabling how customers pay is often just as important as whatâs being sold,â said KrishnanRajagopalan, global head for expansion, strategics and incubation partnerships at Stripe.
âCustomers prefer payment methods they know and trust, which directly impacts the bottom line. Our research found businesses on Stripe that offered at least one additional relevant payment method beyond cards grew revenue by 12 per cent and improved conversion by seven per cent on average.â
EBANXâs analysis of data from Payments and Commerce Market Intelligence (PCMI), the World Bank, and the Central Bank of Brazil revealed similar conclusions: by offering local payment methods in cross-border transactions, global e-commerce companies can reach twice as many consumers in Brazil compared to relying solely on international acquirers. EBANXâs data showed that merchants offering Pix experienced a 16 per cent increase in revenue and a 25 per cent growth in consumers within six months.
âWorking with Stripe to offer Pix is a no-brainer. There are 60 million people in Brazil who lack a credit card. Meanwhile, 93 per cent of Brazilian adults use Pix and, by the end of this year, its usage is projected to surpass credit cards in online purchases, according to PCMI in EBANXâs study Beyond Borders 2025. Working together with Stripe ultimately empowers Brazilian consumers and businesses to participate more fully in the global economy,â stated João Del Valle, CEO and co-founder of EBANX.
Both businesses directly integrated with Stripe and those using large e-commerce management platforms that use Stripeâs infrastructure can now offer Pix for cross-border transactions.
B2B businesses also stand to gain by transacting through Pix, which offers security and streamlines high-value payments. According to Beyond Borders 2025, it currently accounts for 51 per cent of the value of online sales between businesses, more than double the value of consumer e-commerce transactions at 20 per cent. Boleto Bancário, a type of bank slip that can be paid both online and offline, ranks second after Pix with 25 per cent of online B2B value transacted in Brazil.
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