Vietnamese InsurTech startup Saladin has raised an undisclosed amount in a Series A round led by SBI Ven Capital, through its joint fund with Kyobo Securities and NTUitive.
The round also included participation from both existing and new backers, including Monk’s Hill Ventures, Peak XV Partners and ICMG, according to tn global.
Founded in 2022, Saladin operates as a digital-first insurance brokerage and multi-channel distribution platform.
The firm builds embedded B2B2C protection products across major consumer ecosystems spanning payments, travel and healthcare. It currently partners with 15 leading insurers in Vietnam and has served nearly one million customers. Its Saladin Pro network has attracted more than 15,000 agents and collaborators.
With fresh capital, Saladin plans to broaden its portfolio beyond non-life products and move into categories that traditionally require offline consultation.
The company will introduce online-ready life insurance offerings — including term life and comprehensive health protection — available as both off-the-shelf products and tailored protection packages.
Saladin also aims to strengthen its customer journey, enhancing claims and service processes to ensure a seamless digital experience. The company has been investing in AI to improve productivity, personalisation and trust across digital insurance interactions.
Partnerships will remain central to its strategy, particularly in health, term life and travel insurance. Saladin aims to co-create specialised products with large enterprises to expand protection options for end-users.
The fundraise comes as Vietnam’s insurance industry navigates regulatory reform, bancassurance disruptions and broader macroeconomic pressures. Despite these challenges, the market has shown resilience and is now entering a phase of digital transformation expected to accelerate insurtech adoption.
Vivien Vân Lê, Founder and CEO of Saladin, said Vietnam’s digital-forward regulatory direction is opening the door to new innovation.
“Vietnam’s push for reform, digitalization, and international standards reflects a nation preparing for its next leap forward. We believe 2026–2027 will open a new chapter of innovation across insurance, fintech and healthtech. With a strong foundation, we can help shape a future where protection becomes convenient, transparent and supportive.”
Eiichiro So, CEO of SBI Ven Capital, said Saladin is well positioned as Vietnam enters a significant growth phase.
“Saladin stands out with its platform that puts customers, carriers and agents at the centre of its design. Its thoughtful use of technology to enhance each stakeholder’s journey positions it well for this expanding market. We are delighted to partner with them to build a more connected and efficient insurance ecosystem.”
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