Asia Insurance, one of the leading general insurers in Hong Kong and Macau, went live with CoverGoâs end-to-end health insurance platform to power a fully digital journey for its customers, distribution partners, and internal teams. The rollout marks a major step in the insurerâs digital transformation, streamlining every part of the customer journey from quoting to claims processing.
The new platform is designed to create a seamless, digital-first experience across the entire insurance value chain.
A fully digital end-to-end experience
With the implementation of CoverGoâs API-driven platform, partner insurance agents can now collect customer data seamlessly during the sales process. The Asia Insurance team is able to manage applications more efficiently via an admin portal, while policyholders benefit from a digital-first experience through a dedicated member portal. This portal allows them to submit and track health claims online with greater ease and transparency.
The platform also enables Asia Insurance to launch customised health products at a faster speed, scale its digital distribution, and reduce operational costs through automation.
A milestone in digital transformation
âDigital transformation is a key priority for Asia Insurance, and our collaboration with CoverGo is a major milestone in that journey,â said Winnie Wong, chief executive officer of Asia Insurance. âThe platform allows us to be more agile in product delivery, more efficient operationally, and most importantly, more responsive to the evolving needs of our customers and distributors.â
Tomas Holub, chief executive officer of CoverGo, added: âWeâre proud to partner with Asia Insurance to deliver a truly end-to-end digital experience for health insurance. By leveraging our next-gen platform, Asia Insurance is able to launch products faster, streamline operations, and offer a seamless user experience to customers and intermediaries alike.â
The launch further reinforces CoverGoâs position as a platform for health insurers globally that are looking to modernise their legacy systems and deliver differentiated digital experiences at scale. CoverGoâs client roster includes major insurance companies such as AXA, Bupa, and MSIG.
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