Unlimit, the global fintech, is joining forces with Mexico-based online electronics retailer Doto to enhance the merchant’s payment processing capabilities.
Through the new partnership, Unlimit is aiming to support Doto by improving transaction acceptance rates, reducing bank rejections, and increasing high-risk transaction recovery rates.
In just its first month of operations partnering with Unlimit, Doto has already enjoyed a 2.5 per cent increase in approvals. The merchant says that the ongoing positive customer outcomes driven by Unlimit’s payment services will enable Doto to rapidly increase its market share in existing verticals and support its expansion into new channels.

Martina Selser, head of account management at Unlimit Mexico, commented: “We’re committed to providing innovative solutions for our partners which help them deliver exceptional service for their customers. Together, we’re laying the foundations for Doto’s long-term success, driving innovation, and increasing customer expectations in Mexico’s $38billion e-commerce market.”
Unlimit’s payment tools, market expertise, and strong relationships with partner banks, have enabled them to significantly reduce unauthorized payments and bank rejections, key pain points in Doto’s payment journey. It says it achieved this improved performance, which can take years to optimise with other providers, within weeks of onboarding.
“Partnering with Unlimit has been transformative,” added Jair Vera, e-commerce operations director at Doto. “Their expertise in mitigating bank rejections and commitment to improving acceptance rates have allowed us to provide our customers with a frictionless, reliable payment experience. This collaboration is addressing key pain points in our payment journey and enabling our continued growth and success.”
Unlimit is Doto’s primary acquirer, collecting PayIns and providing card payment solutions supported by Visa, Mastercard, and AMEX. The partnership focuses on enhancing Doto’s transaction processing capabilities in Mexico, by driving improved efficiency and reliability for their payment system.
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